I took some of the B-roll from my time filming Back to the Source in the US and put together a “video postcard”. I stole the idea from Phillip Bloom (see his Youtube channel) as I think it’s a good way of practising shooting and editing. I’m looking forward to do more of these.
The video made, the budget and rewards set, all that was left to do was launching the campaign and let people know. I was prepared to spam all the social networks I had an account on in order to reach the target and make this project a reality. I was actually quite pessimistic when launching the campaign, expecting to miss the target by a few hundred pounds. In the end, the target was exceeded by 26%, which I attribute to a few rules I’ve given myself as well as a piece of advice which happened to be game changing. And of course, all the people who supported the campaign and gave it some exposure.Details